It was the ultimate Halloween Prank. Burger King wanted to dress up one of its locations as a McDonald’s. According to Production Designer Ron Beach Jr., “When Burger King told me about this project, I was beyond excited. The concept and message were simple; the execution was not. We had to create a 10,000 sq. ft custom super silk slip cover and then cover an entire Burger King with it. It took 12 crew members working overnight to install it, but the finished product was well worth it.” Boo!

CREDITS // CLIENT: Burger King, AGENCY: David The Agency, PRODUCTION COMPANY: Crane TV, DIRECTOR: Win Bates, PRODUCTION DESIGN: Ron Beach Jr.